Social media optimization (SMO) refers to the use of a number of social media outlets and communities to generate publicity to increase the awareness of a product, brand or event. Types of social media involved include RSS feeds, social news and bookmarking sites, as well as social networking sites, such as Twitter, and video and blogging sites. SMO is similar to search engine optimization in that the goal is to generate traffic and awareness for a website. In general, social media optimization refers to optimizing a website and its content in terms of sharing across social media and networking sites
SEO is a method by which you optimize your website content so it can be easily found in search engines. But, SMO factors greatly into your search engine visibility.Social Media Marketing is a component of Internet Marketing. Social Media Marketing makes use of social media channels and platforms such as Facebook, LinkedIn and Twitter to promote the products and services of a specific company or business module. The key to social media marketing is interacting with other members of these social networks fostering business relationships. As a Social Media Marketing Company we are here to help your business take advantage of this free stream of clients and improve your ROI.
Primarily the Focus of Social Media Optimization is to drive traffic from Sources other than the Search Engines. Social media can take many different forms, including Internet forums, web logs, social blogs, wikis